Now it's rolled out across most of the major stores and, my, how nicely grown-up it has become. I visited the same H&M Home in Oxford Street today for a little bit of compare and contrast.
And twas looking good! The themes are really strong this season, with on-trend marble (look obvs), copper and geometrics galore. Plenty of botanicals and a gentle nautical feel for SS too. All, still, with very affordable price tags. Yes they might be jumping on a few bandwagons but (especially as I'm super skint right now...) you can't turn your nose at bringing design to the masses.
Here's what I loved, starting with jade style-y glass ware:
Cactus love (got a bit of a good green thing going on too):Marble-esque:
And I even ended up taking these lovely bits home (can we just pretend that the sweet polka dot bowl doesn't have LOL inscribed in it though? Thanks...):